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A Customer Story: Louisiana Boardwalk Outlets Elevates Visitor Experience with Tannoy Outdoor Weather-Resistant Speakers

A Customer Story: Louisiana Boardwalk Outlets Elevates Visitor Experience with Tannoy Outdoor Weather-Resistant Speakers

BACKGROUND

Louisiana Boardwalk Outlets, a 600,000-square-foot open-air retail, entertainment, and office complex along the Red River in Bossier City, Louisiana, opened in 2005 and draws in an impressive 3-4 million visitors annually.

Bill McFadden, the General Manager, has 38 years of experience managing, marketing, and leasing shopping centers nationwide. His career began as a radio personality in the 1970s and 80s, when he was first introduced to Tannoy speakers as on-air monitors—a brand that coincidentally became the choice for Louisiana Boardwalk’s audio system during its 2004 construction.

The main audio issues Louisiana Boardwalk Outlets and Bill aimed to address working with Pro Acoustics involved non-functional commercial outdoor loudspeakers that emitted an unpleasant "crackling" sound, which in turn, disrupted the experience for visitors within range.

WORKING WITH PRO ACOUSTICS

Bill worked with sales engineer, Jeff Palladino from Pro Acoustics, both initially and for the most recent equipment purchase, finding the experience consistently positive. In 2017, they replaced approximately 180 speakers, and more recently, they upgraded the remaining 168 speakers in their commercial outdoor loudspeaker system. The decision to select Tannoy outdoor speakers was based on their reliability and alignment with the originally installed system.

Bill noted that there were no reservations about the equipment. The upgraded system has significantly improved the customer experience by delivering steady, balanced audio coverage throughout the development, effectively eliminating “holes” in the sound field as visitors move around!

REFLECTION

The results following this purchase have been outstanding! Louisiana Boardwalk Outlets and Bill highly rate the Tannoy outdoor speakers. Northern Louisiana is notorious for its challenging outdoor conditions. Therefore, the reliability of these weather-resistant speakers, capable of withstanding intense sun exposure, storms, and high humidity, has made them a trusted choice. Lastly, the team at Louisiana Boardwalk Outlets values the dedicated service provided by Pro Acoustics!

Check out the speakers that bring vibrant and reliable audio solutions to this popular tourist spot!

Posted by Anna Groll
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